Bring Your Brand To Life
At Brand IQ, we turn big ideas into unforgettable experiences. Our brand activations are crafted to captivate, engage, and spark lasting connections—whether it’s an immersive event, hands-on giveaway, or a custom-built moment that leaves a mark. From concept to execution, we activate your brand in ways that are bold, strategic, and unmistakably you.
Apparel Try-Ons
Outfit your team with total confidence through our in-person apparel try-on activation—an ideal solution for corporate events, branded campaigns, and group outfitting. Rather than relying on size charts or making assumptions, participants can physically try on garments before any decoration or branding occurs. This eliminates costly sizing errors, reduces returns, and ensures every individual walks away with a garment that fits just right.
This hands-on experience not only streamlines the ordering process but also creates a more enjoyable and inclusive environment. Whether you’re outfitting employees, volunteers, or brand ambassadors, the try-on station reinforces your attention to detail and commitment to quality. It’s a simple yet powerful way to boost comfort, confidence, and brand pride—while saving time and ensuring a polished, unified look that represents your organization with professionalism.
Heat Press Station
Turn your next event into a buzzworthy experience with our interactive heat press hat station—a hands-on activation that blends creativity, customization, and brand storytelling. Perfect for corporate events, trade shows, and brand activations, this station invites attendees to select from a curated assortment of premium patches. Options range from your company logo and campaign icons to bold, trend-forward designs that reflect your event’s energy and personality.
Once a patch is selected, our team professionally heat-presses it onto a high-quality hat right on-site. Attendees get to watch the entire process unfold in real time—building anticipation and engagement as their personalized merch is created before their eyes. Within minutes, they leave with a one-of-a-kind item that’s both stylish and brand-connected. This activation generates foot traffic, starts conversations, and delivers real value with a wearable takeaway that extends your brand’s visibility far beyond the event floor.
Live Printing
Bring your brand to life with maximum energy and impact through our Live Printing activation—a standout experience that combines personalization with real-time production. Designed for corporate events, trade shows, and experiential brand activations, this station offers guests the opportunity to customize a wide range of merchandise using methods like screen printing, embroidery, laser engraving, heat press, and hand jet printing.
Attendees choose their design, name, or graphic element, and then witness their chosen item being brought to life right in front of them. Whether it’s apparel, drinkware, journals, tech accessories, or totes, every piece becomes a personalized reflection of your brand and their individuality. The live aspect adds excitement and spectacle to your event space, naturally drawing a crowd and encouraging social sharing.
This activation does more than deliver customized swag—it creates a moment that connects people to your brand in a tangible, memorable way. When guests leave with merch they helped create, it not only boosts perceived value but also strengthens brand loyalty and retention long after the event has ended.
Custom Journal Station
Spark creativity and deliver lasting brand impact with our custom journal station—an engaging, hands-on activation ideal for corporate events, conferences, and brand activations. Guests are invited to personalize their own high-quality, branded journal by selecting from a variety of design elements such as cover colors, accent materials, custom inserts, or meaningful inscriptions. The result is a fully customized item that reflects both your brand identity and their individual personality.
Whether used for daily notes, big ideas, or personal reflection, each journal becomes a functional keepsake tied to a memorable experience. This station encourages thoughtful interaction, creativity, and self-expression—making it especially impactful at events where connection and inspiration are key. With each journal professionally finished on-site, attendees walk away with a product they’ll actually use—and remember—long after the event is over. It’s not just branded merch; it’s a branded moment of inspiration.
Coffee Pour Overs
Kickstart genuine connections and energize your event with our interactive coffee pour-over experience—an activation that blends hospitality, personalization, and brand visibility in every cup. Guests are welcomed with a premium, reusable branded mug and then invited to step up for a fresh, handcrafted pour-over or latte, made right in their new drinkware.
This activation creates a warm, inviting moment amid the hustle of a busy event. Whether it’s a morning kickstart or an afternoon pick-me-up, attendees not only enjoy a delicious beverage, but also engage directly with your brand in a meaningful way. The custom mug serves as both a functional takeaway and a lasting reminder of the experience—something they’ll continue to use at home or in the office. Ideal for corporate activations, conferences, and branded lounges, this station brings people together, sparks conversation, and keeps your brand in hand and on their minds—long after the final sip.
Touch & Feel Promo
Put the power of choice in your guests’ hands with our Touch & Feel Pop-Up Store—an innovative activation that merges digital convenience with real-world interaction. Attendees browse a curated selection of branded merchandise samples on-site, giving them the opportunity to touch, feel, and try before committing. From apparel and bags to tech accessories and lifestyle gear, this hands-on experience helps them confidently select the product that suits their needs and preferences.
Once they’ve explored the options, guests place their personalized order through a custom online store, ensuring a perfect fit and seamless delivery post-event. This activation combines the best of both worlds: tactile engagement and streamlined fulfillment. It’s a smart, modern solution for corporate events and brand activations where variety, personalization, and impression matter. The result? Higher satisfaction, better product alignment, and branded merch your audience will actually use—keeping your name top of mind long after the event wraps.
Sunglasses Try-Ons
Let guests discover their perfect pair with our interactive sunglasses try-on experience—an engaging activation that blends style, function, and brand exposure. Attendees are invited to browse a curated collection of on-trend frames, try them on in real time, and select the style that fits them best. Each pair is then branded with your logo, turning a fashion accessory into a powerful piece of wearable marketing.
This activation adds a lively, stylish touch to corporate events, outdoor activations, and branded experiences. It encourages participation, sparks conversation, and gives guests a high-quality item they’ll actually want to wear again and again. From sunny festivals to executive retreats, this hands-on station creates a fun, memorable moment that pairs personalization with long-term brand visibility—ensuring your logo stays in sight well beyond the event.
Personalization Station
Make every guest feel like a true VIP with our on-site personalization activation—an experience that turns ordinary giveaways into unforgettable, custom-branded keepsakes. Our expert team travels to your event and personalizes each item on the spot, whether it’s by adding names, initials, monograms, or other unique design elements tailored to the individual.
This activation creates a powerful emotional connection between your brand and your audience. Attendees don’t just receive merch—they receive something made just for them. From journals and drinkware to bags and apparel, each personalized item becomes a meaningful reminder of the moment and your brand’s attention to detail. Perfect for corporate events, client appreciation experiences, and brand activations, this station leaves guests smiling and ensures your merch gets used, remembered, and talked about long after the event ends.